Dovetail blog posts by Fabrizio Rapelli

Happy Holidays!

Dovetail Holiday Logo

The new year is about to begin and it is time to sum up all the fantastic achievements we have made this year!

Have a look at our latest newsletter below, to see how many great things have happened in 2015.

The Dovetail team wishes you a wonderful Christmas and a Happy New Year!

undefined Dovetail’s relationship with IKEA has expanded beyond the UK and Ireland - we are delighted to announce we will be working with IKEA Denmark too, rolling out a touchscreen kiosk solution for the IKEA FAMILY customer loyalty programme.

With the passing of the Regulation of Lobbying Act 2015, Ireland is on the road to building a more transparent society. Dovetail was proud to design and develop Ireland’s Lobbying Register, available at undefined

 undefined The much-hyped Internet of Things gathered pace in 2015. According to PwC “the promise of the IoT is already being realized and its grand vision is just around the corner”. Dovetail is delivering this promise to our clients using cutting edge technologies including Microsoft Azure IoT Hub, InfluxData and Amazon AWS IoT. Expect to hear more of IoT in 2016.

After organising such a spectacular World Cup you might expect World Rugby to take a well-earned break. In fact they just kicked off a custom development project to smooth their dealings with their various partners. Dovetail is delighted to be working with this world class team!  undefined

 undefined Ireland is leading the way in providing calorie and allergen information on menus. Dovetail developed the MenuCal system for the Food Safety Authority last year to help restaurateurs correctly label their dishes. It’s proven so successful that this year the system was adopted by the Food Standards Agency in Northern Ireland.

This year we saw a surge in demand for Cloud-based solutions. Clients are keen to move existing functions and new developments to the cloud to take advantage of lower costs and increased reliability. As a Microsoft Certified Partner and Reseller we’ve done our bit to help Microsoft’s share price surge an amazing 35% in three months!  undefined

 undefined It’s an exciting time to be in technology in Ireland. This year, two Dovetail clients were very successfully sold to large American organisations. These deals illustrate the strength and quality of the tech sector in Ireland.
Congratulations to Colm in Realex Payments and Robin in Acquirer Systems!

Thank you for your support in 2015. We wish you a very happy Christmas and a prosperous 2016!


IKEA customers are Swiping across the UK

One month has passed since the launch of the new Swipe A Surprise mechanic in 16 Ikea stores (UK and IE), and there are only two weeks left until the end of this phase. If you want to get your hands on a free gift from IKEA just join IKEA FAMILY and make any purchase in your local IKEA store!


This update arrives late on the blog because we have been busy actively tuning the system to improve the customer experience every day.

This new version of Swipe A Surprise works in a very different and more user friendly way. The interaction required by the user has been reduced to 2 simple actions: Scan and Print.

Every IKEA FAMILY Kiosk has been upgraded with a 2D barcode scanner, allowing customers to scan the barcode printed on their till receipts. The kiosk then shows the prize and allows the customer to print a voucher. So simple and so quick - over 122,000 prizes have been activated so far!

Mossy kindly showing a tasty voucher!

Here's Mossy holding a tasty voucher!

  • 1