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The Bird’s Eye View: Issue #1

Dovetail has decided to put a regular blog to tell all our follows what cool stuff is going on in Dovetail, and this is the first of those blogs. We hope it's as fun to read as it was to write.

Mossy implemented a lean approach to developing client functionality, and turned around a working prototype in a few hours for a quick feedback loop with the client’s team. A source dataset was parsed and imported so it could be linked with search results in the application. The client is now testing the content, and will come back with feedback for the next iteration. 

We broke ground on another client’s new marketing website this week. The approach for this project is based on a Lean UX process. Mossy, Martin and the client’s team took part in a participatory design process, where we discussed the possible features of the marketing site, prioritised the artefacts and sketched out some quick designs on paper to give the team an idea of what to expect, allowing us to develop some HTML prototypes based on the feedback from sketching. Our SEO partner Vrooom SEO was involved from the outset, and they will be guiding us on content refinement to help search engines and site visitors understand the product. Below are the first sketches of the new client site, adopting a new UX driven approach.

CIS Brain storm

Mossy also did a small piece of user experience research for IKEA to see how we can improve the user experience and increase interaction between the store customers and the kiosk.

Tomás developed a new CRM driven GUI that combines the client’s depth of experience and loyal client base with the latest technologies that will bring more value to the client’s users. Some of the technologies Tomás used last week were:

Trevor attended the ISME AGM lunch in the Burlington Hotel. John Teeling gave a brilliantly opinionated talk, plumbing the depths and scaling the heights as he looked reviewed the state of the Irish economy.